Privacy policy

We only collect personal data in cases where this would be relevant to us, and we will only collect personal data if it is relevant to your activity at Deenuna. When collecting, processing and using your personal data, we comply with all relevant legal provisions. We will only keep your personal data for as long as we are either under a legal obligation to do so, or as long as it is relevant to the purpose for which it was collected.


CVR: 40499660
Svendsagervej 20B
5240 Odense NE
Phone +45 20965155
Data controller: Deenuna

1. Information we collect

If you wish to purchase and receive a product from us, we need to collect certain personal data in order to complete the transaction and to be able to offer you our services.
We can obtain information such as full name, email address, postal address, delivery address (if different from postal address), telephone number and payment information.
Deenuna collects and processes your personal data when you do the following:
Visiting our website
Completes a purchase of our products
Creates a customer account
Send us questions, complaints or feedback

Analysis tools

In order to get the best insight and comparison of data for our website, we use Google Analytics and Facebook Pixels as analysis tools, which are based on the above anonymous data. You have the right to not be included in our analyzes at any time - however, we appreciate that you help us make our website better so that we can understand what and where to focus our efforts.

2. Processing basis and purpose

We collect your general contact information such as name and address in order to deliver the product you have purchased from us. We collect your e-mail address in order to send you an order confirmation and a delivery confirmation.
When you pay for your product, we collect your name, card data and IP address. The information collected in connection with the payment transaction is used and stored only for payment processing and fulfillment of the concluded agreement.
If you have given us your consent to this during the registration process or on our website, we will use your e-mail address to send out a newsletter. You can subscribe to and unsubscribe from the newsletter at any time. All newsletters also contain a link to unsubscribe. If processing of personal data is based on your consent, you have the right to revoke consent at any time.
If you do not wish to provide the personal data required to purchase a product, you will unfortunately not be able to purchase products from us on our website.

3. Data storage

Period of storage

The information is kept for the period of time permitted by law and we delete it when it is no longer necessary. The period depends on the nature of the information and the background for storage.

Security and data breach procedures

Deenuna uses simply as a hosting provider. Those who are our data processors take appropriate technical and organizational security measures against personal data being accidentally or illegally destroyed, lost or degraded, as well as against it coming to the knowledge of unauthorized persons, being misused or otherwise being processed in violation of the law.

If our data processor becomes aware of a personal data security breach, by which is understood a security breach that leads to accidental or illegal destruction, loss, alteration, unauthorized disclosure of or access to personal data that has been transmitted, stored or otherwise processed, our data processor obliged to seek to locate such a breach without undue delay and seek to limit the resulting damage to the greatest extent possible, as well as to the extent possible to re-establish any lost data. Our data processor is also obliged to notify Deenuna without undue delay after becoming aware that there has been a breach of personal data security. The data processor must then, without undue delay, to the extent possible, give written notice to Deenuna, which must contain as far as possible:

a) A description of the nature of the breach, including the categories and the approximate
number of affected registrants and registrations of personal data

b) Name and contact details of the data protection advisor.

c) A description of the likely consequences of the breach.

d) A description of the measures that our data processor or the sub-data processor has taken or proposes to take to deal with the breach, including measures to limit its possible harmful effects.

Other recipients of personal data

  • We do not sell your personal data to third parties and we do not transfer your personal data to third countries.
  • If you have ordered delivery, the information about your name, address, telephone number and e-mail address will be given to our shipping companies for the purpose of delivering your purchases.
  • We have our webshop and e-mail at Simply and all personal data that you provide on our website will be stored in Simply data centres.
  • We have our payment system through Stripe and Paypal

We have entered into data processing agreements with our above data processors, which is our guarantee that they comply with applicable regulations on the protection of your personal data.

Your rights

As the registered person, you have a number of rights, which we must ensure fulfillment of at all times. You have the right to request the following from us:

  • To access and correct/change your personal data
  • To have personal data deleted

You also have the right to object to the processing of your personal data and you have the right to lodge a complaint with a data protection authority.

If you no longer wish for us to process your personal data or for us to limit the processing of your personal data, you can also send us a request to this effect to our e-mail address